Notizie e articoli

Le società americane si stanno rendendo conto che un sito web multilingue è uno dei modi più produttivi per aumentare le entrate e incrementare la fedeltà del consumatore.


"Il sito è bellissimo. Siamo tutti sorpresi dall'accuratezza della traduzione e dall'incredibile facilità d'utilizzo di MotionPoint.”

Garrett Mathews
Manager, Internet Marketing
Crutchfield Corp.

Memorial Healthcare System si avvicina ai pazienti ispanici con il lancio di un nuovo sito web in spagnolo

27 settembre 2005

PER LA PUBBLICAZIONE IMMEDIATA
27 settembre 2005
Contatto: Bridgette King, Responsabile delle Relazioni Pubbliche, MotionPoint
(954) 937-9616
bking@motionpoint.com

USING MOTIONPOINT'S TRANSMOTION® TECHNOLOGY, HOSPITAL PROVIDES VITAL INFORMATION TO GROWING HISPANIC COMMUNITY

COCONUT CREEK, FL (September 27, 2005) — Memorial Healthcare System ("MHS"), the public, non-profit healthcare provider serving South Broward County, Fla., announced the debut of its Spanish-language website – part of the hospital system's overall strategy to use the Internet to make available vital information about its facilities and medical experts to an expanding patient base.

MHS deployed MotionPoint Corporation's proprietary TransMotion® technology to quickly, easily and cost-effectively convert MHS' websites into Spanish for the many Hispanics currently online in this region.

"We are committed to providing high-quality patient care. We are also very committed to communicating effectively with our patients and the community-at-large through our website, www.mhs.net," said Kerting Baldwin, Director of Media Relations for Memorial Healthcare System. "With MotionPoint's help, we offer a multi-lingual website so that health and wellness information is available in both English and Spanish for our South Florida community and beyond."

It's estimated that more than half of the population in Miami-Dade County and more than 20 percent of the population in Broward County identifies themselves as Hispanic. MHS is the "safety net" healthcare system of southern Broward County. Its mission is to provide safe, quality, cost-effective, customer-focused healthcare services to its patients regardless of their ability to pay, with a goal of improving the health status of the community it serves.

"Effective communication with a client base is important in any industry, but it's especially true in healthcare," said Will Fleming, president and CEO of MotionPoint. "Healthcare and medicine by nature can be intimidating and perceived as complex regardless of language barriers, so we are committed to working with healthcare providers to provide multi-lingual capability online, enabling patients to find the information they need quickly and easily."

MotionPoint provides MHS a fundamentally different approach to website translation by combining best-of-class professional human translations with proprietary software tools that remove any upfront IT development and integration for the client. MHS' staff continues to monitor and update their company's English-language site as usual, and MotionPoint maintains the Spanish-language version of the site.

About Memorial Healthcare System
Memorial Healthcare System is the public, non-profit healthcare provider serving South Broward County. The healthcare system’s mission is to provide safe, quality, cost-effective, customer-focused healthcare services to its patients regardless of their ability to pay, with a goal of improving the health status of the community it serves. Among its facilities are Memorial Regional Hospital, Joe DiMaggio Children’s Hospital, Memorial Hospital West, Memorial Hospital Miramar, Memorial Hospital Pembroke and Memorial Manor Nursing Home. More information can be found at www.mhs.net.

Informazioni su MotionPoint Corporation
MotionPoint Corporation è un'azienda tecnologica che fornisce a rivenditori, governo, organizzazioni per l'e-commerce e tanti altri una gamma di servizi di comunicazione multilingue rivolti ai consumatori per le attività di commercio on-line. The company serves U.S. based and international clients from its headquarters in South Florida. For more information about MotionPoint and its TransMotion® technology, please visit www.motionpoint.com.


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